Simple Marketing For Smart People

Why do so many smart people struggle with marketing? The answer is simple: smart people love complexity, and complexity brews problems.

Does your marketing feel like it has way too many moving parts?

If so, Simple Marketing for Smart People is the solution you’ve been searching for.

Authored by messaging strategist Billy Broas, and Wall Street Journal bestselling author Tiago Forte, this book cuts through the clutter of the modern digital marketing landscape, guiding you to create authentic marketing that resonates with your ideal customers and clients.

The approach is refreshingly simple.

At the core of this methodology is a crucial insight: your customers need certain beliefs to embrace your product. Without these beliefs, no amount of discounts, free content, or tactics will suffice.

Marketing e Publicidade